Email is a pain. Whether you are a proponent of Inbox Zero, Inbox Infinity, or something in between, having to read and respond to email is one of the worst parts of the workday. Many companies have tried to “fix” email. Google has created Smart Replies, meant to save time in the composition of replies–by reading your emails […]
3 WAYS TO ENSURE YOUR EMAILS WILL GET A RESPONSE Read More »
If you like change and have an interest in payments you’re going to like 2019. While predicting the future can be a dicey proposition, it seems safe to say that the pace of change in the payments world is poised to continue accelerating as we enter the last year of this decade. With that in
THEME FOR PAYMENTS IN 2019: CHANGE Read More »
The holiday season is approaching, and with it comes colder weather, hot cocoa, and additional holiday expenses. If you’re a business owner, you know that while the holiday season brings more customers, this seasonal rush also leads to additional expenses. Holiday and seasonal periods leave many business owners scrambling for cash. Whether you need to
HOW TO FINANCE HOLIDAY AND SEASONAL EXPENSES Read More »
Get into the holiday spirit with festive and charitable marketing initiatives. The holiday season is fast approaching — it’s almost time to start getting ready for Thanksgiving and Christmas. Aside from spending time with friends and family, you still have to worry about your business as the holiday season draws near. Specifically, you have to
3 WAYS TO PREPARE YOUR MARKETING FOR THE UPCOMING HOLIDAY SEASON Read More »
UNDERSTANDING WHAT MERCHANT SERVICES IS ALL ABOUT With “back-to-school” time in mind, this is a good time for business leaders to get a back-to-fundamentals review of merchant account services. WHAT IS A MERCHANT ACCOUNT SERVICE PROVIDER? A merchant account provider, aka a credit card processor, is an entity that provides you with the ability to
LET’S GET BACK TO BASICS, MERCHANTS Read More »
EVERY INDUSTRY HAS ITS BUZZWORDS. HERE’S A FEW KEY WORDS FOR THE PAYMENTS INDUSTRY TO KEEP YOU IN THE KNOW. BIOMETRICS (AND IDENTITY) One trend that is already well underway is the use of biometrics to confirm identity. The hope is that biometrics will allow us to move beyond the PIN and password with new
WHAT’S THE BUZZ(WORDS) FOR THE PAYMENTS INDUSTRY? Read More »
There are so many different marketing strategies out there, it can be difficult for small businesses to determine which ones make the most sense for them and which are going to provide the best ROI. A current trend is video marketing with 50% of internet users looking for videos related to a product or service before
5 WAYS VIDEO MARKETING CAN IMPROVE YOUR SMALL BUSINESS Read More »
If you’re a business owner, you know fighting fraud is an ongoing struggle. “Organizations worldwide lose an estimated five percent of their annual revenues to fraud,” according to the Report to the Nations’ 2018 Global Study on Occupational Fraud and Abuse by the Association of Certified Fraud. EMPLOYEES: YOUR BEST FRAUD PREVENTION RESOURCE While thinking about
TRAINING YOUR EMPLOYEES TO SPOT FRAUD Read More »
Millennial spending behaviors and preferred payment methods are much different than those of previous generations. According to a study from TD Bank, 41 percent of millennials state they shop online “all the time.” So, how are millennials really spending their money? Before heading out for work in the morning, they may order a coffee or latte through
MILLENNIALS AND MONEY: WHAT YOU NEED TO KNOW. Read More »
Branding, services, promotions, products, pricing, prints, blogs, advertising, research and social media — all of this is marketing. With all the marketing options out there, it can be difficult for small businesses to know what to do. Here are some simple steps to help you market your small business: 1. Get organized. Getting an organized plan
SMALL BUSINESS MARKETING 101 Read More »
